Posts Tagged ‘Intelligence’

by West Point Public Affairs

Business Intelligence – Secret Weapon to Successful Business

Unlock your company’s most valuable resource with Business Intelligence.

Remember IT? Information Technology? It seems many businesses forgot that the computer age was supposed to be about information and efficiency.

Instead, the entire computer industry became about the collection of data for its own sake.

In recent years the concept of Business Intelligence (BI) has evolved, and as a result, many managers have been reminded why they were collecting all of this data in the first place.

As a manager, you should be able to ask any question about your company operations and be provided with a clear answer from the information held on your computer systems:

* Seasonal sales figures

* Bulk buying trends

* Geographical spread of customers

* Staff efficiency and performance

* Advertising campaign

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